Hand & Nail Harmony was established in 2009 by Danny Haile, CEO and Founder. Danny Haile’s experiences allowed him to see a need to fill a gap in the market. That gap was the separation of gel and bottle. Fuelled by the idea of merging the two, Haile created, what is now popularly known simply as Gelish. Gelish Soak-Off Gel Polish revolutionized the industry. Gelish was the first gel polish to be packaged in a bottle, with a brush as a quick, easy and efficient gel application process. Since 2009, Gelish has produced over 100 colours and counting, and sold in over 80 countries worldwide.